Our Store & More.....

Bob's Rod & Reel is located 2 blocks east of the Yahara River, and within easy access to Lake Monona, and only 5 minutes from the Olbrich Park boat launch.  We carry a good selection of baits and lures to help you catch that “big one”(Rooster Tail,Panther Martin,Little Cleo are some of the brands we carry. We have nightcrawlers, leafworms, and redworms in the spring, summer, and fall months.  In the winter months, we carry spikes, susans, waxworms, and mousees.For those of you craving soda and munchies, we have that available, too.  We also have FREE maps of the Madison area lakes to guide you.  Within 2 miles from us are gas stations, several motels, and fine dining establishments.

 NOTE: Due to the high prices of diesel fuel,and my supplier of bait,i will not be carrying "live bait" the rest of the year..